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영업 혁신 | |
| 프랭크 세스페데스(역:최용주 외) | ||
ǻ | 올림 | ||
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China Is Going on a | |
Earlier this summer, the China National Offshore Oil Corporation, known as CNOOC, made a cash offer of $18.5 billion to buy Unocal. It was a friendly offer, and since 70 percent of Unocal’s reserves are near Asian markets where CNOOC operates, it seemed to make sense to the company, which is owned by the Chinese government. | ||
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Seizing The White Sp | |
| Mark W. Johnson | ||
ǻ | Harvard Business Press | ||
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Beating the Commodit | |
| Richard Anthony D"aveni | ||
ǻ | Harvard Business Press | ||
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