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	On-Line Advertising
	Just a few short years ago, before the dot-com crash, any Web site with lots of visitors was thought to be a money machine for advertisers. BlueMountain.com, a greeting card company with 11 million visitors a month, sold for $780 million, even though it had no revenues. But, shortly after the crash, you couldnâ€™t give those eyeballs away, and until recently the industry consensus was that there was little if any value in advertising on the Internet.


	ë‚´ ì•ˆì˜ ì¹¨íŒ¬ì§€ ê¸¸ë“¤ì´ê¸°
	ÀúÀÚ \| í† ë‹ˆ í¬ëž©(ì—: ì •ëª…ì§„)
	ÃâÆÇ»ç \| í† íŠ¸

	Lost And Founder
	ÀúÀÚ \| Rand Fishkin
	ÃâÆÇ»ç \| Portfolio

	Scaling People: Tact
	ÀúÀÚ \| Claire Hughes Johnson
	ÃâÆÇ»ç \| Stripe Press

	Nudge: The Final Edi
	ÀúÀÚ \| Richard H. Thaler ì™¸
	ÃâÆÇ»ç \| Penguin Books


	On-Line Advertising
	Just a few short years ago, before the dot-com crash, any Web site with lots of visitors was thought to be a money machine for advertisers. BlueMountain.com, a greeting card company with 11 million visitors a month, sold for $780 million, even though it had no revenues. But, shortly after the crash, you couldnâ€™t give those eyeballs away, and until recently the industry consensus was that there was little if any value in advertising on the Internet.


	ë‚´ ì•ˆì˜ ì¹¨íŒ¬ì§€ ê¸¸ë“¤ì´ê¸°
	ÀúÀÚ \| í† ë‹ˆ í¬ëž©(ì—: ì •ëª…ì§„)
	ÃâÆÇ»ç \| í† íŠ¸

	Lost And Founder
	ÀúÀÚ \| Rand Fishkin
	ÃâÆÇ»ç \| Portfolio

	Scaling People: Tact
	ÀúÀÚ \| Claire Hughes Johnson
	ÃâÆÇ»ç \| Stripe Press

	Nudge: The Final Edi
	ÀúÀÚ \| Richard H. Thaler ì™¸
	ÃâÆÇ»ç \| Penguin Books

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