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[15]

아웃소싱은 이제 그만, 통합 모델의
근 10여 년 동안, 세계적 트렌드는 수직 분산Vertical Disintegration을 지향하는 것이었다. 가치 체인의 모든 활동을 관리하는 대신 기업들은 핵심 역량에만 집중하고 그 외는 대부분 아웃소싱했던 것이다. 그러나 지금은 어떨까? 시계추가 이제 반대로 수직 통합Vertical Integration을 향해 움직이고 있다. 이렇게 예상치 못한 이동을 선도하고 있는 기업은 누구인가? 사업가와 투자자, 소비자가 고려해야 할 점은 무엇인가?
Personal Jets Disrup
According to The Wall Street Journal,1 travel in private jets will triple in the next 10 years with the introduction of what is being referred to as very light jet, or VLJ, aircraft.
Subliminal Marketing
As we’ve discussed many times, the 30-second TV ad is losing its effectiveness. Consumers have seized control of entertainment content, using technologies like TiVo, iPods, and DVDs to avoid commercials. 
Co-Active Coaching
| Karen Kimsey-House 외
ǻ | Nicholas Brealey
Prediction Machines
| Ajay Agrawal 외
ǻ | Harvard Business Review Press